Success measured by output, not hours.

The stories behind some of our favorite projects

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From initial concept to national retail launch in 3 months.

Nature's Garden partnered with DarkRoast to take their new Clusters product from initial concept to national retail launch in just 3 months, with custom launch assets, social media, and ad creative supporting the rollout across Amazon and other retail channels.

CPG

Creative strategy for a landmark Noah Kahan partnership that pushed past 300,000 cans sold.

Culture Pop relied on DarkRoast for creative strategy and design behind its landmark Noah Kahan partnership — OOH, social, and swag — a campaign that pushed past 11k cans sold and 27million impressions.

Beverage

A PDP refresh and 3D renders drove a 30% sales lift on Amazon and Whole Foods.

Ellenos worked with DarkRoast on a PDP refresh and a full set of 3D packaging renders across its yogurt lineup, and the new creative drove a 30% sales lift on Amazon and at Whole Foods.

CPG

One Creative Partner Behind an Entire House of Spirits Brands

Next Century Spirits runs its entire house of spirits — Blue Chair Bay Rum, Chicken Cock Whiskey, Creek Water, Calamity Gin, and more — through DarkRoast as a single embedded partner, powering production design, trade support, and brand marketing across the whole portfolio while keeping creative consistent, fast, and scalable as it grows.

Alcohol
Mom Water Carol and Nancy vodka water cans in an Instagram post flanked by Pluribus and Stranger Things billboards

Agile content that drove a ~50% year-over-year jump in Instagram followers and engagement.

Mom Water relies on DarkRoast for fast, agile social content — giveaways, campaign teasers, seasonal stories — that helped drive a roughly 50% year-over-year jump in Instagram followers and engagement.

Alcohol

Zero to Launch-Ready in One Month

Arlow went from zero to launch-ready in one month with DarkRoast — building out email flows, dialing in branding, designing social assets, and creating sales activation decks, retail POS, and other collateral that successfully got this low-alc wine launched in 13 states.

Alcohol

Complete Digital Rebrand, Every Channel, in Just 6 Weeks

Hint turned to DarkRoast as enterprise-level design overflow, and together they executed a complete digital rebrand, rolled out across every channel, in just 6 weeks. Included new ads, email, digital banners, packaging edits, retouching, and motion/video editing.

Beverage

Boochcraft Rebrand Lands in the Top 10% of Designalytics Benchmarks

Mood's creative rebrand for Boochcraft, led by DarkRoast, landed in the top 10% of rebrands benchmarked by Designalytics. Mood pre-sales before the rebrand went live were up 8% over predicted based on aesthetics alone.

Alcohol

Full-Service Creative Partner for Category Leader

Sweet Loren’s needed a complete rebrand extension executed flawlessly. DarkRoast owned it end-to-end—spanning retail shelves, digital feeds, and every touchpoint in between. By designing new packaging, web assets, email, social, motion graphics, and in-store collateral, DarkRoast served as the ultimate full-service engine, turning a massive vision into a seamless, high-impact success.

CPG