DarkRoast Blog | Design & Growth Notes for CPG and DTC Brands

December 21, 2022

Bench Accounting Review: Our Year with Bench.co

Here at DarkRoast Digital, we have been working with an online bookkeeping service called Bench Accounting (Bench.co) for over a year now. If you’re a business owner or manager it’s possible that you’ve seen their ads on social media or on T.V and like us, originally you may have been intrigued yet skeptical of the […]

December 21, 2022

Why you should outsource graphic design

Most business owners and marketing professionals are well aware that any successful business will in some capacity need graphic design. If you’re not, then that’s a whole other conversation. Whether it be to design your logo, website, or on-going marketing efforts like social media management and advertising. The root of all things marketing, in most […]

December 21, 2022

A message to marketers: Get Sh*t done.

WARNING: This article is going to sound a little “salesy”. That’s because we originally drafted this as a sales letter – but there are still some important ideas here. So, we decided to share it anyways.

December 21, 2022

The NEW DarkRoast Digital Request Management System

Introducing the New DarkRoast Digital Request Management System. This system was custom built exclusively for our clients to manage projects, organize files and streamline communications.

December 21, 2022

How Much Does a Website Cost: Comparing a $500, $5,000, and $50,000 Website

How much does a website cost? To figure that out let’s take a look at what to expect from a $500, $5000, and $50000 website.

December 21, 2022

Design Pickle vs DarkRoast [2022 UPDATE]

Design Pickle Vs DarkRoast Design – Which one is best for you? The world is changing, and so is the way we work. Nowadays, we’re expected to get more done, in less time, with less money. At the same time, remote work and distributed teams are becoming the new norm. As a result, more and […]

December 21, 2022

Outsourcing to Canada. The ultimate Marketing Hack

A couple weeks ago, we posted an article that compared the benefits of outsourcing graphic design to those of an in-house graphic designer, and concluded that outsourcing is the better option of the two for most businesses. If you didn’t see that article, or just need a refresher, here it is again: Why you should […]

December 21, 2022

Thinking about hiring a graphic designer?

Hiring a Graphic Designer sucks. I know how difficult it can be because I do it all the time. It gets downright frustrating. Wasting your valuable time poring over resumes and cover letters from people who don’t even stand a chance at getting an interview (half of them from India) And after about 10 applicants […]

December 21, 2022

6 answers for marketers wondering “what should I be doing” amid a pandemic.

I’ve spent weeks sitting alone in our 2500 sq. ft. office, isolated, fielding a flurry of inbound emails and phone calls and intercepting the chatter from remote marketing teams around the country, all looking for some leadership and for someone to tell them what to do next. It’s surreal, and I can’t help but compare […]

December 21, 2022

What is Even Better Than “Unlimited Graphic Design”?

In the digital world we live in, the role of graphic design has never been more important. For any business, graphic design can help take things to the next level – enriching marketing campaigns, boosting product design, and more importantly, connecting your business to its customers. Graphic design plays an important role in businesses of […]

December 21, 2022

5 Steps To Survive And Thrive During The First COVID Holiday Season

The COVID-19 crisis has turned the world upside-down and created an uncertain future for businesses operating across all sectors. It may still be summer but, before we know it, the nights will be drawing in and the holidays will be on the horizon. Planning ahead for Christmas is more important than ever this year for […]

December 21, 2022

A case for minimal design packaging design

As a designer, I appreciate all types of packaging design, and don’t get me wrong I can see the appeal of detailed and complex branding, and there are cases where that may be most applicable. But in my professional opinion, in today’s market, if you want to stand out on the supermarket shelf, then it […]

December 21, 2022

Loom vs Vidyard

A brief introduction to Loom and Vidyard Loom and Vidyard are two of the most popular video messaging platforms. In recent years, video has blazed a trail and opened doors for marketers, business owners, employers and employees looking to benefit from seamless internal and external communications. For more and more businesses, video messaging is the […]

December 21, 2022

What’s the Difference Between Customers, Fans and Community?

Customers may buy your product, but fans are an extension of your business. Think about it, do your marketing efforts focus more on attracting fans, or customers? One of the beautiful things about content marketing is that it encourages your business to attract fans, but if you want to make the most out of it […]

December 21, 2022

How to gain an unfair advantage in the job market

Did you know that body language represents 93% of communication? Your voice, your tone, your facial expressions, postures, and gestures all play a crucial role in how other people perceive you. When a recruiter is looking at possible candidates, they are not only looking at work experience and accomplishments but also at how the candidate […]

December 21, 2022

How to Create a More Authentic Brand

What a wild time for brand managers, business owners, and anyone dealing with corporate branding and digital marketing. 2020 has been a year of constantly changing game plans when it comes to developing or creating any sort of content for your brand. To make the best of the situation, why not consider this a […]

December 21, 2022

Design Trends 2021

2020 is over, finally. For the most part, it was an unusual and unpleasant year across the board. However, there were a few glimmers of excitement for us, the design community. 2020 was the year that made ultra-bold colors ultra-cool again. 2020 also showed us that organic and natural could be beautiful and useful and […]

December 21, 2022

Every marketers need to learn about Zapier

How many times do you find yourself in the middle of the work day, with a dozen tabs open bouncing from your email, CRM, spreadsheet, social accounts, and few other mission critical tools you’re using as part of your marketing or management stack? Or how many times have you caught yourself thinking (or saying to […]

December 21, 2022

Are you still watching? Lessons from Netflix for your Fashion Brand

Remember how awesome the Friday night visit to Blockbuster used to be? They had the best selection of movies and all the newest releases and a computerized system that made it so easy to find what you wanted. Then things changed. Netflix appeared and offered to do the same things Blockbuster did, but even better, […]

December 21, 2022

Soona Review | PRO Photo and Video in 24 hours?

Would you pay $39 to deliver an unforgettable first impression? Soona might be able to help. Their content creation platform promises fast, casual content by offering professional quality photos and videos for your products starting at just $39. With Soona, you build the shoot that is right for you and your budget. The best part? […]

December 21, 2022

How To Build The Perfect Product Page in 2022 (that actually converts!)

There are so many things you need to think about when trying to sell your product online. Who is your ideal buyer? What are they willing to pay? Why are they going to choose your product over the competition? Getting your product online is easy. The hard part is actually selling it. In todays landscape, […]

November 26, 2022

A Beginner’s Guide to SMS Marketing: What You Need To Know

How often do you check your text messages? Chances are it’s much more often than you do your email. Yet most marketers are dead set on only using tested and true platforms like email and social media to execute on their marketing campaigns – where the results and metrics are only getting worse – instead

November 26, 2022

5.5 Last-Minute Black Friday Marketing Ideas

Black Friday is almost here! You may have been thinking about marketing your business for weeks now, but it’s not too late to create a marketing plan. In this blog, we’ll give you some last-minute marketing campaigns that you can pull off in days (or hours) and will help you get the most out of

November 26, 2022

How to Create the Perfect Email Capture Page

Do you want to increase your ecommerce sales and generate more leads without spending a fortune on advertising? The answer is email marketing. Email marketing is an inexpensive way for e-commerce companies to reach their target audience with promotional messages. When new customers land on your site, the first thing they want to know is

November 26, 2022

2022 Tapcart Review : Turn Your Shopify Store into an App with Tapcart

It’s no secret that website conversion rates suck. In fact, statistics show that the average conversion rate for a website in 2020 is just under three percent. There are a number of reasons why website conversion rates are so low (and getting lower), but most issues comes down to 4 main things: Lack of trust

November 26, 2022

The Ultimate Email Capture Library (150+ Examples)

Getting email addresses is essential for any ecommerce businesses. In most cases it’s the first form of direct, personal engagement you have with your customer after they’ve visited your website. Not only does capturing emails from your website allow you to keep in touch with current customers, but it’s also a great way to acquire

November 26, 2022

Superside vs DarkRoast

DarkRoast Design provides the same quality of design work as Superside at a fraction of the cost without counting the hours or projects

CPG

Beverage

Cannabis

Alcohol

DTC

Pet

A blog that people will actually want to read

Bench Accounting Review: Our Year with Bench.co

Why you should outsource graphic design

A message to marketers: Get Sh*t done.

The NEW DarkRoast Digital Request Management System

How Much Does a Website Cost: Comparing a $500, $5,000, and $50,000 Website

Design Pickle vs DarkRoast [2022 UPDATE]

Outsourcing to Canada. The ultimate Marketing Hack

Thinking about hiring a graphic designer?

6 answers for marketers wondering “what should I be doing” amid a pandemic.

What is Even Better Than “Unlimited Graphic Design”?

5 Steps To Survive And Thrive During The First COVID Holiday Season

A case for minimal design packaging design

Loom vs Vidyard

What’s the Difference Between Customers, Fans and Community?

How to gain an unfair advantage in the job market

How to Create a More Authentic Brand

Design Trends 2021

Every marketers need to learn about Zapier

Are you still watching? Lessons from Netflix for your Fashion Brand

Soona Review | PRO Photo and Video in 24 hours?

How To Build The Perfect Product Page in 2022 (that actually converts!)

A Beginner’s Guide to SMS Marketing: What You Need To Know

5.5 Last-Minute Black Friday Marketing Ideas

How to Create the Perfect Email Capture Page

2022 Tapcart Review : Turn Your Shopify Store into an App with Tapcart

The Ultimate Email Capture Library (150+ Examples)

Superside vs DarkRoast

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