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The stories behind some of our favorite projects


AI-Driven Creative Speeds Up Innovation for a Nestlé-Owned Brand
Orgain uses AI-driven creative development from DarkRoast to accelerate its innovation pipeline, helping the Nestlé-owned national brand move faster from concept to shelf.
#AI IMAGERY
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From Emerging Brand to CPG Contender at Expo West 2026
Lady Bird went from an emerging beverage brand to a CPG beverage contender with DarkRoast's help. The team handled the full end-to-end rollout — custom illustration, swag, trade decks — for the brand's relaunch at Expo West 2026; this refreshed retail debut hit with maximum impact, and the brand is seeing great traction since.
#RETAIL #SWAG #OOH


Creative Momentum Lands a Retail Trial with Target
Coulee Coffee, a startup brand, built creative platforms across email, social, Amazon, and DTC with DarkRoast, fueling momentum that landed the brand a retail trial with Target.
#EMAIL #SOCIAL


Full Creative Engine, Fraction of the Agency Cost
Sprout Living relies on DarkRoast as its creative engine — running packaging design, new innovation, social campaigns, motion, paid media, and OOH — keeping this wellness brand sharp, fast, and ahead of trend across every market, at a fraction of the cost of hiring in-house or signing with a heavy agency.
#PACKAGING #MOTION/VIDEO
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30K Visitors at Expo West with a Standout Custom Booth
Evergreen relies on DarkRoast as its in-house design team, leading branding, packaging, and digital/retail creative for one of the fastest-growing breakfast brands in the USA, including major trade milestones like Expo West's booth design, which had over 30k visitors and featured custom scratch n' sniff stickers, swag, and samples of their new Thick n' Fluffy line designed by DarkRoast.
#PACKAGING #BRANDING


Rebrand Extension Lands Shelf Space at Whole Foods Canada
Rosso partnered with DarkRoast to lead its rebrand extension, designing its entire CPG packaging line across coffee and teas, which was picked up by Whole Foods Market Canada. DarkRoast also continues to support digital design for the brand's social, web, and email, plus assets for Rosso's brick-and-mortar coffee shops and trade events like Coffee Expo.
#PACKAGING #BRANDING #SOCIAL


Enterprise Overflow Brings the Annual Impact Report Back to Life
California Olive Ranch uses DarkRoast as enterprise-level design overflow for itself and other Cobram Estate–owned oil brands, covering packaging, digital ads, email, social content, retail POS, and even ops/warehouse design projects. In 2024, DarkRoast helped revitalize and design their annual Impact Reports — something leadership wanted the brand to continue, but resources had lacked before to execute this fully, and it had dropped off.
#SOCIAL #EMAIL #RETAIL


Faster, On-Time Campaigns After Years of Internal Bottlenecks
Momentous partners with DarkRoast across its omnichannel teams for design work spanning wellness guides, social/email creative, PDP graphics, LTO campaigns, ads, and motion graphics. They've been able to launch campaigns faster, on-time, and are finally scaling their marketing after seasons of internal bottlenecks with low quality and poor design execution.
#EMAIL #SOCIAL


Mood Drops Line Becomes an Instant Bestseller
Barlean's relies on DarkRoast as its in-house designer, driving web/ecomm, Amazon, and campaign design alongside packaging work, plus retail POS and trade show booth design. Their new Mood Drops line was designed end-to-end by DarkRoast and has quickly become a standout and best seller in their extensive wellness product line.
#AMAZON #WEB