Soccer Jersey Design Concept & Branding

Branded apparel design and promotional merchandise for CPG snack brand Lays, soccer jersey concept used in experiential marketing and trade show events

Branded apparel design for CPG snack brand Lays delivers high-impact visibility across experiential marketing events, trade shows, and retail promotions. The soccer jersey concept utilizes a vibrant yellow and orange gradient background integrated with subtle product-inspired patterns to ensure immediate brand recognition in crowded environments. Prominent logo placement on the chest and sleeves maximizes exposure while transforming staff or brand ambassadors into walking billboards. Designed for engagement and memorable brand interactions, this promotional merchandise piece seamlessly connects the snack brand with active lifestyle themes and sports sponsorships. The professional mockup demonstrates how the graphics translate effectively onto wearable sportswear for large-scale activations.

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