Postcard design and print collateral created for Henson Shaving to support direct mail campaigns, retail promotions, and trade show events. The dual-sided layout strategically balances technical precision with lifestyle appeal to communicate the brand's premium positioning. One side features a detailed blueprint illustration of the AL13 aircraft aluminum razor highlighting its engineering and Canadian manufacturing. The reverse side utilizes high-quality photography of the shaving experience alongside concise messaging to promise a superior shave and encourage trial. Tangible marketing asset designed to drive brand awareness and product consideration in high-touch physical environments.
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