Sauce Collab Email Campaign for Protein Chip Brand

Email campaign design for Wilde and Sauz builds playful hype around a co-branded Rosemary Marinara Chicken Parm protein chip. A red and pink checkered tablecloth pattern, torn-paper textures, and bold cream headlines evoke a classic Italian trattoria. The sequence starts with a teaser promising the sauciest thing the brand has ever done, follows with a Sauzy Collab! announcement featuring the chip bag on a gingham-set table, and then lands an April Fools twist that rolls into a real giveaway. Clear how-to-enter steps and a prize package of a gift card, Sauz marinara, and a 12-pack of Wilde chips drive social follows and comments for both brands. The series turns a holiday joke into a cross-brand engagement moment.