
Retail display and packaging concept designed for an M&M's bath bomb brand extension intended for trade shows events and experiential retail promotions. The design leverages the brand's iconic color palette and playful visual identity to create immediate recognition in high traffic environments. A central bulk dispenser mimics traditional candy merchandising to showcase the colorful product while individual pouches featuring character illustrations offer tangible takeaways for attendees. Clear typography and prominent logo placement ensure the unique product offering is quickly understood by passing crowds. Familiar CPG branding translates into new categories, driving engagement and excitement during brand activations and pop up events.
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