Kit Kat Bath Bomb Design Concept

Promotional product design concept for Kit Kat created to explore experiential brand extension opportunities in retail and event environments. The concept reimagines the iconic four-finger chocolate bar as fizzing bath bombs, translating the classic "Have a break" tagline into a literal "Snap and Soak" relaxation experience. The packaging design closely mimics the recognizable red wrapper and typography to ensure instant brand recognition even in an unexpected product category. Designed for use at trade shows, pop-up events, and limited-time retail promotions, the creative execution generates buzz, drives social media engagement, and offers consumers a unique tangible interaction with the CPG snack brand beyond the candy aisle.