Billboard Design for Chocolate Brand

Billboard and out-of-home advertising design for CPG brand Tony’s Chocolonely, large-format outdoor campaign optimized for high-traffic urban environments and trade marketing events

Billboard and out-of-home advertising design for Tony’s Chocolonely delivers immediate brand recognition and clear product messaging in high-traffic urban environments and trade show settings. Large-format layouts use bold color blocking, oversized product imagery of broken chocolate bars, and playful composition to ensure the message reads instantly from a distance while staying true to the brand’s distinctive visual identity. Strong typography and simple copy keep the focus on the Unwrap the Goods tagline and flavor callout, making it easy for passersby to understand at a glance. Dynamic visuals add appetite appeal, helping the billboard feel energetic rather than static. Out-of-home execution, designed specifically for street-level visibility and large-scale event placements, demonstrates how strategic billboard design can drive awareness and cut through visual noise.

+

SEE our work

Explore the full design library

Browse 3000+ CPG design examples across packaging, retail, social, print & more.

View full portfolio →
Storefront window graphic for Big Sipz ready-to-drink cocktails, oversized GO BIG headline in black and white on lime green with Lime Margarita jug, Blue Blast, and Strawberry Margarita containers
PR mailer box for Culture Pop probiotic soda apple flavor, raspberry red box with gold-foil die-cut stickers reading refreshingly crisp and the perfect pick, styled on a bed of autumn leaves
Retail flyer design for Chickapea high protein pasta, dark green layout with HIGH PROTEIN PASTA, CLASSIC TASTE headline in yellow and white, penne photography, 20g protein badge, and four organic pasta boxes