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Sticker collection for Frozen Bean brings the brand's playful personality to life through a series of die-cut designs featuring retro cartoon mascot characters. Each sticker variation pairs a different coffee character — walking coffee cups, dancing beans, and buddy duos — with rotating taglines including No Barista Needed, Barista-Free Bliss, and No Barista Required that reinforce the brand's core convenience message. The vintage-inspired illustration style with bold outlines and limited color palette creates a cohesive, collectible aesthetic across circular, arch-shaped, and diamond formats. The white-and-blue color scheme against a textured navy background keeps the collection visually unified while the variety of shapes and compositions ensures each sticker feels unique. Designed for mailer box inserts, sampling event giveaways, and social media content, the sticker set extends brand awareness into everyday physical spaces like laptops, water bottles, and notebooks.
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