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Infographic flyer design created for CPG snack marketing to engage consumers at events, trade shows, and retail promotions. The vertical layout utilizes a playful illustrative style and clear visual hierarchy to present ice cream facts and consumption data in a highly digestible format. Large central imagery draws attention while surrounding data points are organized with distinct icons and concise copy, making the information easy to scan quickly in busy environments. Colors and typography are chosen to evoke a sense of fun and appetite appeal consistent with the treat category. Educational print handout serves as an effective tool for brand storytelling and increasing dwell time during activations by providing value beyond a simple sales pitch.
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