
Square postcard insert design supports trade marketing efforts, event activations, and retail promotions for a CPG snack brand. The compact format is optimized for versatility, serving as an effective handout at busy trade show booths or as a branded touchpoint within ecommerce shipments. The layout prioritizes clear brand storytelling through a prominent headline and distinct visual identity elements like the patterned border. Product-forward imagery showcases the variety of offerings, including soft baked and crunchy biscuits, to encourage discovery across the portfolio. By balancing visual appeal with concise messaging, this trade marketing asset is designed to drive immediate brand recognition and educate consumers in high-traffic experiential and retail environments.