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Social media design for CPG brand BeRaw drives engagement and brand visibility during the holiday season across digital platforms like Instagram. The creative execution integrates festive elements such as a Santa hat on the product packaging and a warm snowy background, establishing an immediate seasonal connection while keeping the protein smoothie as the central focus. Clear branding and cheerful messaging are balanced to stop the scroll and encourage interaction. Functioning as part of an integrated marketing campaign, this digital asset supports seasonal retail promotions and trade show activations by maintaining consistent visual storytelling across online and offline touchpoints.
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