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Experiential marketing designs for a series of branded paddle boards created to support summer event activations and retail promotions for a CPG snack brand. The collection features three distinct, vibrant illustrative styles with themes like Ride the Wave, Summer Vibes, and Beach Life to capture attention in busy outdoor or trade show environments. Bold typography and high-contrast color palettes ensure immediate visual impact from a distance while reinforcing a fun, active brand lifestyle association. Large-format promotional assets serve as effective focal points for brand experiential zones, photo opportunities, and seasonal retail displays to drive engagement and brand recall.
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