
Poster design and trade marketing signage drives awareness for a CPG vegan snack brand at events, trade shows, and retail promotions. The vertical layout utilizes a warm retro color palette and oversized product illustration to generate immediate appetite appeal and draw attention from a distance in busy environments. Bold typography clearly communicates the plant-based value proposition while maintaining a comforting and inviting brand aesthetic that connects with consumers. Signage offers high visibility across crowded trade show floors and in-store displays, effectively balancing strong flavor cues with clear messaging to support sampling initiatives and brand storytelling at the critical point of interaction.