
Trade marketing illustrations support event branding and retail promotions for a CPG snack bar line. The hand-drawn illustrative style for the oat nut and fruit variants communicates natural ingredients and flavor profiles in a warm and approachable way. Designed for high visibility across trade show displays pop-up banners and sampling stations these graphics help differentiate product offerings while maintaining consistent brand storytelling in busy experiential environments. The organic visual language serves to attract foot traffic and reinforce the wholesome quality of the snacks at the point of engagement.