
This campaign suite showcases IQBAR’s clean nutrition lineup across three distinct retail and digital touchpoints. A pair of tabletop tent cards spotlight IQMIX Clean Hydration Mix and IQBAR Clean Protein Bars against a vibrant splash-of-color backdrop, calling out key claims like 3x electrolytes, 0g sugar, and 12g plant protein to grab attention at point of sale. A mobile Amazon.ca storefront mockup translates the same “Superior Brain + Body Fuel” positioning into a bilingual digital ad, pairing lifestyle photography with a stacked bar visual dripping in chocolate to drive online conversion. The accompanying pull-up banner introduces IQBAR Bites, a new PB&J protein bites snack drop, using bold color blocking and bright fruit and ingredient photography to communicate 5g protein, 1g sugar, and 5g fiber at a glance. Across every format, consistent navy, coral, and white branding paired with NSF, Non-GMO, Vegan, and Gluten Free certification badges reinforces IQBAR’s clean-label credibility whether shoppers encounter it in-store, online, or at a trade show booth.
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