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Digital illustration and social media design builds engagement and brand personality for a CPG meat snack brand across digital and physical channels. The playful character design features a textured meat stick with sneakers and a thumbs up, creating an approachable and memorable visual identity. The versatile asset optimizes for use in social media campaigns to drive interaction and easily adapts for large format printing at events trade shows and retail promotions. The clean background and strong silhouette ensure high visibility on small screens and in crowded retail environments, helping the brand stand out and connect with consumers through distinct visual storytelling.
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