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Promotional poster design for High Minds cannabis-infused CPG snacks builds brand awareness at events and retail activations. The layout utilizes a retro illustration style with a distinct character mascot to establish a memorable brand personality and cut through visual clutter in busy trade show environments. Bold typography and a limited color palette ensure key product messaging like organic ingredients and infused qualities are easily readable from a distance. The design offers versatility across physical marketing channels, serving as an engaging touchpoint for driving trial and reinforcing brand identity in competitive retail settings and experiential marketing campaigns.
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